book publishing
The Culture and Commerce of Publishing in the 21st Century
Product Description
sets and applying the theoretical tools of both sociology and economics, The Culture and Commerce of Publishing in the 21st Century is the definitive social and economic analysis of the current state and future trends of the industry. This book examines the substantive issues, challenges, and problems confronting the diverse, and in many ways fragile, book publishing industry in the United States. The authors specifically emphasize the consumer, college textbook, … More >>
The Culture and Commerce of Publishing in the 21st Century
Tags: 21st, 21st century, book publishing, Century, challenges, college textbook, Commerce, Culture, current state, economic analysis, future trends, Publishing, sociology, substantive issues, theoretical toolsRelated posts
The Complete Idiot’s Guide to Writing Business Books
Product Description
The great idea is only the beginning.
The typical business book author often lacks style, voice, pace, or focus. This guide takes the reader on a virtual tour of business book publishing, providing all the information essential to a successful book, from shaping the idea to writing the proposal to approaching an agent and beyond.
-Covers the essentials of marketing and publicity
-Addresses self-publishing, for those business book writers who … More >>
The Complete Idiot’s Guide to Writing Business Books
Tags: book author, book publishing, book writers, Books, Business, business book, business books, Complete, essentials of marketing, Guide, Idiot's, self publishing, style voice, typical business, virtual tour, WritingRelated posts